“This is good news for those with visual impairment who like to use social media like Twitter”, said Stuart McMillan, SNP candidate for Greenock & Inverclyde, commenting on a new feature which allows users to include descriptions of photographs on Twitter.
This move has been welcomed by disability charity RNIB who said that this development would open up brands and businesses to millions of new people.
Twitter’s latest accessibility change empowers blind and partially sighted people to digest visual content easily and provides a way for brands and businesses to engage with even more people. As the screen reading software that blind and partially sighted people use to follow social media can’t read pictures, users with sight loss might miss out on a lot of content.
The change relies on Twitter users inserting captions to any images they load onto Twitter.
Stuart McMillan, former Convener of the Scottish Parliament’s Cross Party Group on Visual Impairment, added:
“This is great news for people with visual impairment, making Twitter more accessible.
“Images are the central point of many social media networks so it’s great that Twitter have recognised the particular needs of those with visual impairment.
“Althought the change relies on those uploading images to insert captions, there are over 2 million people in the UK living with sight loss and this should encourage many businesses to expand their customer base by making this small change.”